Grassroots

Is There a “Best” Time to Build an Advocacy Network?

April 24, 2013

For organizations that lobby within their state there seems to be a strong connection between budget cycles and timing the decision to start an advocacy network. As a result, the…

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Engage Your Members to Improve Legislative Advocacy

April 4, 2013

Associations involved in legislative advocacy are responsible for turning their audience from casual association members to a force of informed and engaged advocates. What are some ways that associations can…

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A Guide to Strategic Advocacy Part 2: Utilize Your Tools Effectively

March 4, 2013

Organizations that have made an investment in advocacy software may believe that just having the right tools will make their grassroots campaigns more successful. While grassroots advocacy technology does make…

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A Guide to Strategic Advocacy Part 1: Improve Your Grassroots Advocacy Process

February 5, 2013

In this two part series we will explore some ways that grassroots managers can improve their advocacy efforts by looking at the problem of advocacy more strategically. What should you…

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Build a Powerful Advocacy Network

January 23, 2013

A successful grassroots campaign starts with a well-informed, enthusiastic base of supporters. So how can grassroots advocacy managers gather a group of powerful advocates that will answer their calls to…

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3 Tips to Improve Your Advocacy Network Engagement

January 16, 2013

New legislative sessions are starting all across the country and many organizations are beginning a new push to get people involved in their advocacy programs. We have found that many…

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Use Inbound Marketing to Improve Your Grassroots Advocacy

September 25, 2012

Have you ever heard the term “inbound marketing”? Inbound marketing is a marketing strategy based on making your product or business easy to find on the internet and using your…

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Use Your Supporter's Relationships to Improve Your Advocacy Efforts

July 26, 2012

An organization that participates in grassroots advocacy efforts often has a large base of supporters that they utilize to influence the agenda at the capitol. Typically, the advocates answer calls-to-action…

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Get Your Voice Back at the Capitol FAST After New Legislative Districts and Elections Come Into Effect

July 13, 2012

As we mentioned in a post last week, this year marks a big change in the legislative districts in many states across the US. The 2010 census changed the population…

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A Capitol Impact Interview: Legislative Tracking and Grassroots Advocacy Technology

July 2, 2012

We sat down with Andy Paul, the CEO of Captiol Impact, to discuss Legislative Tracking and Grassroots Advocacy technology. Watch the video to learn how this type of technology can…

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