Use Inbound Marketing to Improve Your Grassroots Advocacy
Have you ever heard the term “inbound marketing”? Inbound marketing is a marketing strategy based on making your product or business easy to find on the internet and using your…Read More
Does Your Legislative Tracking System Handle Amendments Correctly?
Recently, we talked to a prospective client about the process that legislation must go through to be signed into law. Each state handles changes to bills differently throughout the amendment…Read More
Geo-Coding vs. ZIP Codes: What's the Difference?
One critical feature that a Grassroots System should have is the ability to assign people to their legislative districts based on their home address. Supporters vote where they live, and…Read More
Download Our New Grassroots Advocacy Whitepaper
Every year thousands of bills are passed at the State and Federal level. When your university, association, state agency, or organization is threatened by legislation that could impact you are…Read More
Use Your Supporter's Relationships to Improve Your Advocacy Efforts
An organization that participates in grassroots advocacy efforts often has a large base of supporters that they utilize to influence the agenda at the capitol. Typically, the advocates answer calls-to-action…Read More
Use Your Online Registration System to Find New Association Members
The plight of an association’s membership manager is finding and signing up potential members. You spend your time combing through industry files, looking for prospects, and trying to attract new…Read More
Get Your Voice Back at the Capitol FAST After New Legislative Districts and Elections Come Into Effect
As we mentioned in a post last week, this year marks a big change in the legislative districts in many states across the US. The 2010 census changed the population…Read More
Is Your Advocacy System Ready For the New Legislative Districts?
The basis for an advocacy system is being able to determine which legislative districts your advocates reside in and/or work in. This is typically done by using your advocates home…Read More
A Capitol Impact Interview: Legislative Tracking and Grassroots Advocacy Technology
We sat down with Andy Paul, the CEO of Captiol Impact, to discuss Legislative Tracking and Grassroots Advocacy technology. Watch the video to learn how this type of technology can…Read More
Use Your Event System to Deal With Complex Registration Rules
As event managers, we all have to face the reality that the people who make up the rules for an event are not always on top of how events work….Read More
Use All the Tools in Your Advocacy Toolbox
Advocacy managers need to have an arsenal of tools and tactics at their disposal. A grassroots email campaign can be an effective way to get your legislator’s attention on certain…Read More
Grassroots Advocacy Is Not a One Shot Effort
Technology has made life easier for lobbyists that run grassroots campaigns. With advocacy tools, its easy to gather large lists of advocate’s email addresses that you can mobilize and call…Read More